Visitors at Supreme Body&Beach Munich enjoy great atmosphere and beautiful weather

25 Feb 2014 Body&Beach Share

Munich, January 2014 – The third edition of Supreme Body&Beach continues the success story of the order platform. On February 23rd through 25th, 2014, numerous labels presented the latest lingerie and homewear trends for the upcoming F/W 2014/15 season at MTC world of fashion, house 1. The roster of exhibitors showed that Supreme Body&Beach has strengthened its position by taking a strong foothold as the platform of choice for young, international newcomer labels.

Exhibitors at Supreme Body&Beach hailed from Germany, Switzerland, Austria, the Benelux countries, Poland, Hungary, Greece, UK, Italy, France, and even Hong Kong. 
The audience was similarly cosmopolitan. Most German-speaking visitors came from the DACH countries; they were joined by retailers from Northern Italy and Eastern Europe. Supreme Body&Beach registered a strong increase in visitor numbers on the Sunday compared to the previous season.

On Sunday and Monday, industry specialists Yurdanur Steck and Christine Milsmann gave expert talks that rounded off the Supreme Body&Beach program. In their highly interesting presentations, the two experts shared their experiences with buyers and exhibitors and talked about upcoming trends.