Supreme Kids: top quality, high fashion, and continuity

29 Jan 2018 Kids Share

More than 150 exhibitors presented 750 collections at this season’s edition of Supreme Kids, held at MTC world of fashion, House 1, in Munich on January 26th through 28th. Supreme Kids continues its solid growth of the previous years.

Aline Müller-Schade, member of the Executive Board, GmbH, says: “We are proud to serve as a reliable partner and important connector for the industry, especially in the current market situation. Our multifaceted portfolio makes Supreme Kids a highly attractive marketplace and it is this wide range that all players – both exhibitors and retailers – appreciate. Their loyalty and ever-increasing support is the key to our continued growth in both size and relevance.”

Supreme Kids project director Sybille Mutschler adds: “There was a full house on both MTC floors. Buyers from Germany and neighboring countries have inked Supreme Kids into their calendars. Visitor numbers were strong on the opening Friday and continued strong throughout the event."

As in previous seasons, Supreme Kids hosted the Luna Journal Business Talks. On Friday, Daniela Müller (Daniela M. Müller trade agency), Ntola Obazee (Country Sales Manager Germany at Tom Joule), and Andreas Graf (Business Unit Manager Fashion Steiff) discussed the challenges and opportunities in the German kids’ fashion sector and shared the perspectives of trade agencies and manufacturers. The panel discussion with audience participation was moderated by Uli Morant, editor-in-chief of Luna Journal and Luna Magazine.

At the get-together, which was held this season at the Pschorr Theresiensaal with a view of the traditional Viktualienmarkt, exhibitors and visitors took the opportunity to network and relax.

The next edition of Supreme Kids is scheduled for July 13th through 15th 2018 at MTC world of fashion, House 1 in Munich.