# Supreme Kids Munich, January 25th through 27th 2019

30 Nov 2018 Kids Share

# Digitization, experience, product range

Munich, November 2018 – Digital channels are key when it comes to reaching target groups, especially millennials. For retailers, digitization proves a challenge. In a recent “consumer barometer”, Consors Finanz have taken a closer look at this topic. Luna Journal published an article on the findings.

The market study revealed that the generation following the millennials will expect even more unique shopping experiences. This is without question the future retailers will have to deal with.

Curating a range that will appeal to kids and parents alike is another challenge. Even the best future-proof positioning will only lead to success if you carry the right brands and collections.

The latest edition of Supreme Kids – January 25th through 27th 2019 MTC World of Fashion, House 1 in Munich – will inspire retailers with a large range of brands that will allow them to sharpen their profiles with individual selections.

The brand landscape, too, is subject to dynamic change. Naturally, collections change and evolve. On top of that, new collections are entering the market.

Supreme Kids will reflect this development and present the following Supreme Kids debutants: Haddad Brands Europe WITH Levis
Elodie Details FROM Stockholm
VEJA Fair Trade FROM Paris
NORDLICHT AGENCY FROM BERLIN WITH ANTEBIES/ MAYTEKS, BILLY LOVERS AUDREY, BLUE PONY, VINTAGELÒVEDBABY, AND SHADE CRITTERS
Loennebergas Welt FROM Hamburg
Garcia FROM Alblasserdam (NETHERLANDS)
Cara sina by 4 young
Looks Revolution FROM Breda (NETHERLANDS)
Maglificio FROM Cardano al Campo WITH “yours” (ItalY)
SmullStaff FROM Hojbjerg (DENMARK)

For a complete list of the participating labels at this year’s Supreme Kids winter edition, please www.thesupremegroup.de.

The digital world will also be the focus of the Luna Business Talk on Friday, January 25th at 1 pm in room 209 (second level) of MTC House 1. Fenke Gabriel-Schwan, Social Media Manager at Luna Journal will host a discussion on “customer retention in the digital age”.

As strong believers in connections and communication, The Supreme Group look forward to meeting our exhibitors and buyers at our traditional get-together on Friday, January 25th, 6.30 pm, at Munich’s Bachmaier Hofbräu.

Supreme Kids will open its gates on January 25th through 27th 2019 at MTC World of Fashion, House 1 in Munich (Taunusstraße 45, 80807 Munich, Germany).
Opening hours: 

January 25th through 26th, 9 am through 6 pm
January 27th, 9 am through 5 pm.

 

#thesupremegroup #supremekids #fashionfair #fashionforkids #mtc

#munich #order #placetobe #b2b #digitization

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