A crowded floor, delighted exhibitors, and a continuous increase in visitors: the seventh edition of Supreme Body&Beach Munich was an overwhelming success. On February 28th through March 1st, the lingerie order show presented approximately 395 collections at MTC World of Fashion, House 1 in Munich. This seasons exhibitor list included numerous international brands from Canada, Spain, Bulgaria, Hungary, the UK and other countries.
The increasing number of visitors – most of them hailing from Germany, Austria, Switzerland, and Northern Italy – appreciate the growing internationality of the fashion on display and took the chance to view and order new collections in Munich.
Supreme Body&Beach project manager Bernadette Schreimel is satisfied with the latest edition: “As event organizers we are particularly proud that our trade show attracted yet another 15 international players, including Knixwear from Canada and the Hungarian label Belmanetti. Naturally, we are also very happy to have so many loyal exhibitors who have been with us since day one. It is our unique mix of innovation and tradition that makes this trade show so relevant for the German-speaking markets. This is clearly indicated by the growing numbers of exhibitors and visitors. Munich is being highly appreciated as a top location for fashion buyers!"
Supreme Body&Beach Munich also included an accompanying program for exhibitors and visitors that covered all the bases. On Sunday, February 28th, Yurdanur Steck, owner of steck training & beratung, shared her insights in her “Sales & Motivation Kick-Off” with a packed room of highly engaged buyers. Exhibitors and clients took the opportunity to relax and communicate at the traditional get-together on Monday, February 29th, hosted by the pop-up restaurant on the first floor. A special treat for the guests – and especially the female ones – were the sexily clad “beach boys” waiters.
The summer edition of Supreme Body&Beach Munich is scheduled for
Sunday, July 24th through Tuesday, July 26th, 2016 in Munich.