Supreme Kids: A colorful merry-go-round of collections draws visitors and strengthens order show's leading market position

18 Jul 2017 Kids Share

The Supreme Group celebrated their 10-year anniversary with yet another fashion event featuring the key players in kids' fashion and promising newcomers: on July 14th through 16th, Supreme Kids presented the most exciting collections of the upcoming season at MTC World of Fashion in Munich. The color palette in SS 2018 complements classic pink and blue pastels with bright and bold neon hues. Prints and applications re-discover all-time kids’ favorites like lions, princesses, and all their friends – including flamingos, which are about to replace the popular unicorn motif. With its exciting portfolio, Supreme Kids strengthened its position as leading German trade show for the kids’ fashion segment, drawing large numbers from all German regions as well as buyers from Italy and Austria.

Supreme Kids project leader Sybille Mutschler, who took over this position in late April 2017, is highly satisfied with her debut show: “Taking charge of Germany’s largest kids' fashion order platform was a huge challenge – and one that I gladly took. The outcome makes me extremely happy and proud: Our high visitor numbers are proof that the buyers appreciate our well-balanced mix of collections, the great professional atmosphere, and our high quality standards.”

Another highlight of the event was the Luna Journal Business Talk, held for the second time as part of Supreme Kids. Dr. Sixt von Schulzendorff, Managing Director Luna Journal, moderated the discussion on “The potential of profitable cooperation between e-commerce platforms and fashion retailers and manufacturers”. The panel included Gabriel Zboralski (Managing Director, Sanetta Group), Martin Weczera (Managing Director, Nanga Shoes), and Florian Henneka (Managing Director, Korbmayer).

Gabriel Zboralski, Managing Director, Sanetta Group: “To remain competitive in a world of e-commerce, offline retailers clearly need to make an extra effort, starting with appealing window decorations and not ending with exceptional customer service. Another important trend for the future consists of collections that are exclusively available offline. Supreme Kids offers plenty of positive inspiration and continues as the most important order platform in Germany.”

The next edition of Supreme Kids is scheduled for January 26th through 28th at MTC World of Fashion, House 1 in Munich.*

* Dates to be confirmed.


About The Supreme Group by munichfashion.company

munichfashion.company GmbH was founded in June of 2007. Having started out with two order shows, the company now organizes eleven trade shows, presenting international brands and agencies at the venues B1 in Düsseldorf and MTC World of Fashion, House 1 in Munich. All shows offer spacious, airy platforms as well as top-end premium booth concepts and display options.

With the introduction of the umbrella brand "The Supreme Group”, all trade shows were rebranded to present a unified front. Organizer of all Supreme trade shows is munichfashion.company GmbH.

The company’s portfolio includes the order shows Supreme Women&Men in Düsseldorf and Munich, Supreme Kids and Supreme Kids Celebration, Supreme Body&Beach, and Supreme Tracht&Country, all in Munich.

Both are also offered for temporary rental, as temporary showrooms for fashion suppliers or for organizers and/or service providers requiring temporary exhibition, congress or event space.

In November 2015, munichfashion.company GmbH expanded its portfolio to include another six consumer trade shows. In addition to their core business B2B, the company now also organizes successfully established B2C trade shows.

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